News & Press Releases

News & Press Releases

How does out-of-home advertising give you the edge in marketing your products and services?  These days there are countless forms of advertising.  But outdoor advertising agencies will tell you there is only one you can’t turn off, throw away or fast forward through and that is outdoor advertising. That’s why outdoor billboard advertising, transit advertising, and other forms of outdoor advertising continue to be so popular.  Read below to find out how much outdoor advertising is in demand all over the country.  Also read about the newest way outdoor billboards are being used to aid authorities to fight crime.

3/20/2006
Contact: MediaPost Publications - Joe Mandese
Outdoor Ad Spending Soars 8%
OUTDOOR AD SPENDING ROSE  8 percent during 2005, making it one of the fastest growing sectors  of media last year, according to final estimates released today by the  Outdoor Advertising Association of America. Results were especially strong in some fast-growing categories, including: communications (+31.8 percent), insurance and real estate (+16.4 percent) and retail (+11.7 percent).
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